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Brand identity

A look that makes you recognisable.

Logo, colour, and typography that hold together across your website, your signage, and your social feed — with a simple guide so it stays consistent.

What's included

What you get.

A working identity you can hand to a printer, a sign maker, or a future designer without explanation.

Logo & mark

A primary logo plus the variations you actually need: stacked, horizontal, and a small mark for profile photos and favicons.

Colour palette

A core palette with accessible text and background pairings, specified for both screen and print.

Typography

A type pairing with clear rules for headings, body, and small print — licensed for web and documents.

Brand guidelines

A short PDF covering spacing, do's and don'ts, and how the identity behaves in each place you use it.

Visual direction

Photography and imagery guidance so the pictures you post reinforce the identity rather than fight it.

Asset pack

Exported files in every format you'll be asked for: SVG, PNG, PDF, plus social profile and cover sizes.

How it works

How we build an identity.

01

Discovery

We talk through your customers, your competitors, and the impression you want to leave. You tell us what you like and what you can't stand.

02

Direction

We present two or three distinct directions as real applications — a sign, a card, a homepage — not abstract logo sheets.

03

Refinement

You pick a direction and we sharpen it: spacing, weights, colour balance, and the small variations you'll need.

04

Handover

Final files, guidelines, and a short call so you know exactly which file to send where.

Investment

What it costs.

Brand identity from £280

The core package covers logo, colour, typography, and a basic brand guide. Extended work — packaging, signage, or a full guideline document — is quoted separately.

From £280
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Questions

Common questions.

Can I get branding without a website?

Yes. Branding is a standalone service. Most clients pair it with a build, but plenty come to us for identity alone.

How many logo options do I see?

Two or three genuinely different directions, shown in context. We'd rather explore a few strong ideas properly than show you twenty variations of the same one.

Do I own the artwork?

Yes. On final payment you own the logo and artwork outright, and you receive the source files.

I already have a logo. Can you work with it?

Often, yes. We can build a palette, type system, and guidelines around an existing logo, or refine it if it needs tidying.

Pairs well with

Other things we do.

Let's see what your brand could look like.

Book a free consultation and we'll talk through directions before you commit to anything.

Get your free design consultation